The Building New Realities Podcast

Ep 22: Immersive worldbuilding from an artist’s perspective with Brenda Chen

March 25, 2022

In today's episode, Tim chats to Brenda Chen, a freelance Immersive Media Director and XR Artist. Brenda describes her previous jobs working on events for Justin Bieber and John Legend, as well as her thoughts and ideas about using XR as a tool for meditation.

Topics discussed in this episode:

• Background on Brenda [00:46 - 04:31]
• What is Brenda excited about? [04:32 - 5:46]
• Brenda's early steps [5:47 - 10:23]
• The Metaverse [10:24 - 12:32]
• Digital experiences [12:33 - 17:43]
• Examples of immersive mental health apps [17:44 - 20:26]
• Greatest technical challenges [20:27 - 22:21]
• A project that changed Brenda's approach [22:22 - 28:16]
• Brenda's opinion on NFTs [28:17 - 31:44]
• Building new realities [31:45 - 33:00]
• Social programs [33:01 - 34:28]
• The creative scene in L.A. [34:29 - 36:02]

Highlight sections
• Brenda talks about learning to work under pressure [07:14 - 09:07]
• Brenda talks about using to Metaverse to detox [15:25 - 17:15]
• Brenda describes her immersive installation, Opal [22:30 - 25:14]

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